Course Overview
About BBA in Digital Marketing
Learn about digital campaigns, online consumer behaviour, social media and marketing performance alongside core business subjects.
Learn about digital campaigns, online consumer behaviour, social media and marketing performance alongside core business subjects.

Learn about digital campaigns, online consumer behaviour, social media and marketing performance alongside core business subjects.
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Build a foundation in consumer behaviour, branding, sales and marketing strategy while developing practical business management skills.
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Explore recruitment, employee development, organisational behaviour and workforce management alongside core business subjects.
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Develop an understanding of financial management, investment principles, budgeting and business decision-making.